to take time out of your day
for those who matter most."
Relationships are a two way street. And sometimes, the traffic is heavier on one side than the other. But at the end of the day, we cannot control what another person does; we can only control what we do and how we spend our time. If someone is important to you, you make the time for them. It is challenging at times to do so, but life is all about making priorities and giving time to what (or rather, who) matters most to you.